19 — 2020

追憶我城｜香港文學展主視覺提案Reimagining My City — Hong Kong Literature Exhibition Visual Proposal

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Year / 年份: 2020
Category / 類別: Exhibition Visual · Key Visual Proposal
Role / 角色: 主視覺概念與設計Key Visual Concept & Design
海報版面與色彩探索Poster Layout & Colour Exploration
應用情境視覺化Application Visualisation
Scope / 範疇: 展覽主視覺與海報Exhibition Key Visual & Posters
色彩與版面變化Colour & Layout Variations
街頭與數位展示模擬Street & Digital Visualisations

Summary / 專案摘要

《追憶我城》是以香港文學與城市記憶為題的展覽主視覺提案。設計從鰂魚涌海山樓仰望天空的視角出發，讓密集的建築圍出一片留白；再把中文稿紙的格線、霧化的光與展名文字帶進畫面。不同配色與橫直版面探索同一座城市在現實與回憶之間的距離，街頭及數位展示畫面則是應用情境模擬。

“Reimagining My City” is a key visual proposal for a Hong Kong literature exhibition about urban memory. Looking up through Montane Mansion, the design lets dense architecture frame an open sky. Manuscript-like lines, haze and typography connect the city to the act of writing. Colour and layout variations explore the space between place and recollection; the street and digital views are application visualisations.

Role / 角色: 主視覺概念與設計Key Visual Concept & Design
海報版面與色彩探索Poster Layout & Colour Exploration
應用情境視覺化Application Visualisation
Scope / 範疇: 展覽主視覺與海報Exhibition Key Visual & Posters
色彩與版面變化Colour & Layout Variations
街頭與數位展示模擬Street & Digital Visualisations

追憶我城香港文學展主視覺海報，海山樓建築與中英文展名交疊 — Fig.01主視覺以海山樓的密集立面圍出一片光，讓「追憶我城」的展名停留在城市記憶之中。The dense façade of Montane Mansion frames a space of light, placing the exhibition title within a memory of the city.

香港海山樓仰視照片的黑白構圖，中央留出明亮的天空 — Fig.02從海山樓向上望，建築在四周聚攏，中央的天空成為可以安放文字與想像的留白。Seen from below, the buildings gather around an open sky that leaves room for words and imagination.

海山樓建築構圖的螢黃與藍紫配色實驗 — Fig.03螢黃與藍紫改變了建築的日常面貌，讓同一座城市多了一層難以捉摸的記憶感。Acid yellow and blue violet shift the familiar building into a less certain, remembered city.

海山樓建築構圖的橘黃與藍色配色實驗 — Fig.04暖橘與冷藍相遇，讓密集的窗格同時帶有街道的熱度與回望時的距離。Warm orange meets cool blue, giving the crowded windows both urban energy and the distance of recollection.

螢黃色光霧籠罩海山樓中庭的視覺實驗 — Fig.05明亮的霧色從建築中央擴散，模糊眼前的輪廓，也強化了「追憶」的感受。A bright haze spreads through the courtyard, softening its edges and bringing the act of remembering into view.

深藍色與螢黃色交錯的海山樓建築視覺實驗 — Fig.06深藍壓低城市的細節，螢黃則照亮中央，形成從現實走向記憶的視覺轉折。Deep blue recedes while yellow lights the centre, creating a shift from the visible city toward memory.

海山樓立面與稿紙格線交疊的淡色構圖 — Fig.07建築的窗格與稿紙般的線條交疊，讓城市的秩序與文學的書寫節奏相互呼應。Building grids overlap with manuscript-like lines, connecting urban order to the rhythm of writing.

海山樓建築線條向中央白色留白延伸的淺色構圖 — Fig.08線條向明亮的中央延伸，為展名與觀者的想像留下呼吸的空間。Lines lead toward an open centre, leaving breathing room for the title and the viewer’s imagination.

追憶我城香港文學展海報張貼於香港街道牆面的情境模擬 — Fig.09街頭張貼的情境示意，檢視主視覺如何在真實城市背景中被閱讀。A street placement visualisation shows how the poster reads against the city that inspired it.

追憶我城香港文學展深色版本主視覺海報 — Fig.10深色版本讓展名從夜色般的建築中浮現，延伸出更安靜的敘事語氣。In the darker version, the title emerges from a night-like cityscape with a quieter narrative tone.

追憶我城香港文學展主視覺在筆電螢幕上的數位展示模擬 — Fig.11同一張主視覺放進數位螢幕，檢視文字與影像在較小畫面中的辨識度。The digital screen visualisation tests how the title and image hold together at a smaller scale.

追憶我城香港文學展橫式與直式海報並列展示 — Fig.12橫式與直式版面並列，讓展名、建築與日期資訊在不同尺寸中延續同一種閱讀節奏。Horizontal and vertical layouts carry the same rhythm across the title, architecture and exhibition dates.

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